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Dafna joined CarGurus in 2021 as Chief Marketing Officer. Previously, Dafna led Marketing for several technology and growth companies, including Aura, a digital security innovator; Intersection, an experience-driven media and technology company; and Yodle (acquired by Web.com), a digital marketing SaaS business. She also held various leadership roles over 10 years at American Express in both consumer and B2B Marketing after starting her career at Bain & Company. Dafna holds an MBA from Harvard Business School and a BA in Mathematics from Dartmouth College.