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Ushi Araújo is an accomplished professional with extensive experience in operations and business development. Currently serving as Diretora de Operações at Carambola and Fundadora & Diretora de Operações at Célula, Ushi specializes in evaluating and implementing sustainable business practices. As CoFundadora & CoLíder at Somos Goma, Ushi focuses on fostering sustainable design and positively impacting economies through collaborative business ecosystems. Ushi has held key positions in various organizations, including roles in project management, product analysis, and communication, complemented by a robust educational background including an MBA and certifications in sustainable design and entrepreneurship from prestigious institutions such as Stanford University and Gaia Education.