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Samantha Davidson is a seasoned retail professional with extensive experience in management. Currently serving as General Manager at Capital & Regional since February 2018, Samantha previously held the position of Store Manager at Debenhams from January 2015 to January 2018 and at House of Fraser from April 2013 to January 2015. Additionally, Samantha had a long tenure at DEBENHAMS PLC, where a Store Manager role was held from October 1992 to March 2013. Academic qualifications include a diploma in European Marketing from Ulster University (1991-1992) and a degree in Business Studies from Staffordshire University (1987-1991), complemented by formative education at Glenlola Collegiate Grammar School (1981-1987).