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Alex Anderson is a seasoned strategist with extensive experience in brand and innovation across various creative and design studios. Currently serving as the Senior Strategy Director at TRIPTK since May 2021, Anderson combines expertise in culture decoding and brand reinvention. Concurrently working with Aprender Design as a Permalance Strategy Director and Instructor in Brand Strategy, Anderson contributes knowledge to bridge theory and practical challenges in design and technology education. Additional roles include Contributing Expert at Canvas8, Strategy Director positions at Luna Luna and Something Special Studios, and interim work at Google Brand Studio. Previous leadership at Good Measure, along with experience at Upperquad and DrawHistory, highlights a commitment to impactful brand strategies and social innovation. Anderson holds a Bachelor of Arts degree in Mass Communication from Sam Houston State University.