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Veronica Mendez Salazar is an experienced professional in digital marketing and social media management, currently serving as Jefe de Operaciones Digitales at Canal 13 since October 2018. In this role, Veronica coordinates the Digital Operations team, overseeing the design and implementation of various commercial and marketing materials across platforms. Previous positions include Product Manager and Social Media Manager at Canal 13, as well as Community Manager for the Ministerio de Energía Chile, where Veronica covered events on social media. Experience also includes working as Community Manager for BePretty and Social Media Manager at VIVOplay. Educational qualifications include a Licenciatura in Comunicación Social from UCAB, along with certifications in digital marketing and content development from Pontificia Universidad Católica de Chile and INACAP.