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Antonio Vita has over 17 years of experience in the beverage industry, currently serving as the Partnership Market Director for Central America and the Caribbean at Campari Group since February 2006. Antonio has held various roles within the company, including Channel and Customer Marketing Director for both Campari México and Campari Brazil, and Trade Marketing Manager for the Wholesaler and On Trade Channel in Italy. A strong background in sales management, business growth, and profitable distribution is evident from previous positions, such as Area Manager for the North West in Italy and Jr. National Account Manager, where Antonio consistently achieved significant revenue and business agreements. Prior to Campari, Antonio gained experience as a Merchandiser for Diageo in Ireland. Antonio holds degrees in Marketing and Economics from Università degli Studi di Parma and has a foundation in Marketing Management from Università degli Studi di Urbino Carlo Bo.