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Scott brings over 30 years of experience in business strategy development, sales management, data-driven marketing, market planning, marketing communications, market research, organizational design and the business application of new technologies. Prior to co-founding Cambridge Brand Analytics, which was acquired by Phoenix in 2004, his experience includes COO of Yankelovich Partners, a major research firm; Co-founder and President of AIM Marketing, a database marketing company; Director of Sales & Marketing for a company owning broadcast outlets, newspapers and providing database and direct marketing services to Fortune 500 companies; and several other sales, marketing and general management positions within a major business services company.