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Sofia Gustafson has a diverse professional background with a focus on customer experience and management. At Millicom (Tigo) from March 2022 to November 2023, Sofia held the position of Customer Experience B2C. Prior experience includes roles at EDF Innovation Lab in Customer Relationship Management, focusing on energy trends, as well as community engagement with the Latin American Leadership Society at Berkeley. Additional experience involves consultancy as an intern at Schlegel und Partner and finance analysis at Selección Financiera el Comercio. Sofia's educational credentials include a Business Administration degree from the Universidad Paraguayo Alemana and participation in the Berkeley Haas Global Access Program at the University of California, Berkeley.