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Helen Kuhlmann is a seasoned marketing professional with extensive experience at CALIDA AG since April 2013, holding roles such as Senior Marketing Manager CRM & Digital, CRM / Digital Marketing Manager, Project Manager Marketing, Trade & Retail Marketing Manager, and Retail Management Trainee. Prior to this, Helen served as a student assistant at the Institute of Retail Management at the University of St. Gallen from January 2011 to March 2013. Helen holds a Master of Arts (MA) in Marketing, Services and Communication Management from the University of St. Gallen (2010-2013) and a Bachelor of Arts (BA) in Management and Economics from the University of Zurich (2005-2009), with additional education at Universidad Torcuato Di Tella in 2011.