Aaron Patrick Doherty has a diverse and extensive work experience in demand generation, revenue operations, growth marketing, and marketing management. Aaron Patrick is currently the Director and Principal Analyst of Demand Generation and Revenue Operations at C-to-B Suite. Prior to this, they served as the Director of Growth and Marketing Operations at Pachyderm Inc. until it was acquired by HPE. At Pachyderm, they led and developed the Marketing Growth team responsible for SEO, PPC, on-site conversion, events, and database marketing, as well as the Marketing Ops team responsible for CDP, CRM, customer data pipelines, and analytics.
Before their time at Pachyderm, Aaron worked at MarketOne International, where they held the positions of Principal Strategist of Growth Marketing and Revenue Operations, as well as Senior Strategist of MarTech and Growth Marketing. At MarketOne, they advised senior teams at Fortune 100 organizations on growth and efficiency opportunities in acquisition, retention, and development programs.
Prior to joining MarketOne, Aaron worked at C-to-B Suite as a Principal Analyst of Demand Generation and Revenue Operations, as well as a Senior Analyst in the same field. Aaron Patrick also served as a Senior Manager of Demand Generation at Salsify and as Head of Demand Generation at Mblast, Inc.
Aaron's earlier work experience includes co-founding and serving as Head of Digital Growth at SWAY > Marketing, as well as holding marketing roles at DBD Home Improvements and The North Face. Aaron Patrick began their career as a Sales and Marketing Manager at Zimmermann's Skis, Boards, and More.
Overall, Aaron Patrick Doherty has demonstrated expertise in demand generation, revenue operations, growth marketing, and marketing management throughout their career.
Aaron Patrick Doherty has a Bachelor of Science degree in Statistical Analysis & Inference from the University of Utah, which they obtained from 2004 to 2008. Aaron Patrick also has a High School Diploma in General Studies from Nashua High School South, earned from 1999 to 2002. Additionally, they completed a Certificate in Community Leadership from the Nashua Chamber of Commerce in 2013-2014, as well as a Seminar in Accounting and Business Management from Southern New Hampshire University in 2010. Furthermore, Aaron has obtained various certifications, including Advanced Data Analysis in R from DataCamp in 2016, DoubleClick Search Fundamentals from Google in 2015, Hootsuite Certified Professional from Hootsuite Media Inc. in 2015, Google Analytics (Advanced) from Google in September 2020, Google Analytics IQ (Individual Qualification) from Google Digital Academy (Skillshop) in September 2020, Google Analytics Power User from Google Analytics for Business in September 2020, Google Campaign Manager from Google in September 2020, and Preventing Workplace Harassment for Managers from Emtrain (obtained month and year not specified).
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