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Amanda Dahlby has extensive experience in marketing and communications. Amanda began their career as a Marketing Communications Specialist at HellermannTyton North America in 2005, where they focused on designing and executing direct mail and email marketing campaigns, creating website content, and managing events marketing. In 2007, they joined Glenroy, Inc. as a Marketing Manager, taking on a leadership role in developing and implementing marketing strategies. Amanda was responsible for various aspects of marketing, including lead generation, branding, advertising, SEO, SEM, social media marketing, and content syndication. In 2019, they joined C-P Flexible Packaging as the Director of Marketing, and later became the Vice President of Marketing in 2020. It is not specified when their role as Vice President of Marketing at C-P Flexible Packaging ended.

Amanda Dahlby obtained their Bachelor of Business Administration (BBA) degree in Marketing from the University of Wisconsin-Eau Claire, where they studied from 2000 to 2005. Amanda is currently pursuing a Master of Business Administration (MBA) with a marketing emphasis at Marquette University. Amanda Dahlby has also achieved several certifications, including an Excellence in Marketing certificate from Northwestern University - Kellogg School of Management in June 2021, a Value Proposition Development Certification from the MECLABS Institute in August 2015, an Online Testing Certification from the MECLABS Institute in February 2015, an Email Messaging Certification from the MECLABS Institute in February 2014, and a Landing Page Optimization Certification from the MECLABS Institute in February 2014.