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Maria Westman is the Founder, CEO & Strategic Advisor at C by West, a company focusing on communication and content. She is also a Partner & Lecturer at IHM Business School, where she is involved in business education. Additionally, Maria serves as a Group Fitness Instructor and Customer Care at SATS ELIXIA, a leading Nordic fitness chain. Furthermore, she is the Founder of Westman Living, providing consulting and education in communication and sport. Maria has also held roles such as Board Member at Sweden HR Group, Chairman of the Board at Swedish Content Agencies, and Vice Chairman of the Board at Swedish Content Agencies. Additionally, she has experience in management consulting, strategic direction, and business development in companies like Edisen and Appelberg Publishing Group. Maria holds various certifications and degrees in leadership, sustainability, and communication-related fields.