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Xani Eckel is currently a Website and App Content Specialist at BYU Broadcasting, a position held since June 2023. In addition, Xani serves as a Strategist at BYU AdLab, contributing to client research, leading teams, and developing creative campaigns since April 2022. Previous experience includes a role as a Digital Marketing Intern at Legendary, where Xani assisted in SEO reputation campaigns and client management from November 2022 to May 2023, and as a Web Content Writer for BYU Chemistry and Biochemistry, focusing on social media management, website editing, and publication of research articles from January 2022 to November 2022. Xani is pursuing a degree at Brigham Young University, with expected graduation in 2024.