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Sarah Chegwidden has a diverse work experience spanning across various roles and industries. Sarah'smost recent position was as the Head of Marketing BWS: Trade & In Store at BWS, where they oversee marketing strategies. Prior to that, they worked as the BWS Team & Customer Experience Manager and Marketing Manager at the same company. Sarah also served as the Brand Manager at BWS and held the position of Digital Content Lead (contract) at Dan Murphy's. Sarah previously worked at Allure Media as the Integrated Marketing Manager @ Kin and at The Remarkables Group as the General Manager and Relationship Director. Sarah's earlier experience includes roles at Travelzoo Asia Pacific, Sunday World, and Carlton Screen Advertising, where they worked in sales and account management capacities.

Sarah Chegwidden has a BA in Communication Studies from Dublin City University and a Professional Diploma in Advertising from Technological University Dublin. Sarah also holds a Professional Diploma in Digital Marketing from CIM | The Chartered Institute of Marketing. In addition, they have obtained a certification in Content Strategy as part of the Brand Partner Program from YouTube in January 2017.