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Alberto Uhart serves as the Gerente de Marketing at BW Comunicacion Interna SRL since November 2005, where responsibilities include direct reporting to top management, planning, implementing, and controlling integrated marketing and communication strategies, as well as brand positioning for BW Chile and BW Brasil. Previously, Alberto held positions such as Director de Cuentas, Jefe de Comunicación y Prensa at Tecmes Instrumentos Especiales S.R.L., Redactor at Grupo de Revistas La Nación, Asesor de prensa for CARBAP, and was a Pasante at Diario Clarín. Alberto holds advanced degrees in Marketing and Communication from Universidad de 'San Andrés'​, and a bachelor's degree in Social Sciences and Humanities from Universidad de Palermo, complemented by formal education in linguistics and text correction.