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Valeria Crespi is a seasoned qualitative researcher with extensive experience in managing qualitative research projects across various sectors in Italy. Currently serving as a Senior Qualitative Researcher at BVA Doxa since May 2023, Valeria has previously held positions as a Qualitative Researcher at Istituto Piepoli Spa and Research Executive at Flair Research srl. With a robust background in moderation techniques, Valeria has led group discussions, in-depth and ethnographic interviews, creative workshops, and online forums. Valeria's educational credentials include an Executive Master in Behavioral Economics and Nudging from IULM University, a Master's Degree in Psychology of Social and Decisional Processes and Economic Behaviours from Università Milano Bicocca, and a Bachelor's Degree in Cognitive Psychology from the same institution.