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Wendy Emerson

VP, Media Activation & Analytics at Butler/Till

Wendy Emerson is an accomplished marketing professional with extensive experience in marketing science and analytics. At Butler/Till, beginning in July 2018, Wendy ascended through several leadership roles, including Senior Vice President of Marketing Science and Vice President of Activation & Analytics, focusing on innovative marketing strategies and client solutions. Prior experience at Acxiom from August 2001 to July 2018 included positions such as Client Director and Senior Account Executive, dedicated to addressing client business challenges and enhancing customer relationships. Earlier roles at Xerox as a Field Marketing Manager and at Bausch & Lomb as a Senior Marketing Analyst contributed to a strong foundation in marketing strategy. Wendy holds a Bachelor of Science degree in Business Administration and Management from SUNY Geneseo, earned between 1984 and 1988.

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