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Joe Potts is a highly experienced goalkeeping coach with a diverse background in football development. Currently serving as the Professional Development Phase/Academy Goalkeeping Coach at Burton Albion Football Club since July 2023, Joe also co-founded and owns Pro Development Goalkeeping. Previous roles include Lead Academy Goalkeeping Coach at Port Vale Football Club, Head of Goalkeeping at Junior Premier League Ltd, and Head of Academy Goalkeeping at Walsall Football Club. Joe has also contributed as a Girls Regional Talent Club Goalkeeping Coach at Stoke City Football Club and has held multiple coaching positions within the Stoke City Community Trust. Joe's educational background includes a BTEC Level 3 Extended Diploma in Sports Development from Walford and North Shropshire College.