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Erin Mulrooney is the Senior Director of Buying at Bully Pulpit Interactive (BPI). Her work on the Paid Media team focuses on developing innovative and integrated digital media campaigns across BPI’s client portfolio, making sure BPI’s media offering is best-in-class, and partnering with Marketing Analytics on ad tech and measurement solutions.

Erin has spent the past 13 years in digital media between brands and agencies. She has worked with clients across a wide range of verticals, including political, government, public interest initiatives, tech, education, nonprofit, telecom, e-commerce, B2B, and healthcare. For the past 9 years, Erin has focused on building and developing expert teams in the paid digital space, and advancing capabilities, technology, and measurement in a rapidly changing landscape.