ÂÜÀòÂÒÂ×

Krista Greathouse, MBA, has a diverse work experience spanning various industries and roles. Krista most recently worked at Bullard as a Marketing Manager, where they developed and executed the IH&S industry marketing plan and was responsible for sales enablement and overall promotion. Prior to that, they served as an Adjunct Professor at Midway University.

Before that, Krista worked at Valvoline Inc. as a Brand/Marketing Manager, leading the retail services marketing strategy for the Canadian division. Krista was the principal marketing strategist for the Canadian market and oversaw the execution of various marketing programs.

At Lexmark, Krista held multiple roles including Business Development Manager, where they led B2B marketing efforts for the SMB Channel segment. Krista also served as a Field Marketing & Project Manager, focusing on field marketing strategies, customer engagement programs, data analytics, and strategic planning.

Earlier in their career, Krista worked at the University of Kentucky as a College Project Manager, managing student retention programs, fundraising initiatives, recruitment initiatives, and event planning. Krista also worked at Greathouse Events & Marketing Solutions, LLC as the Owner/Founder, where they managed event management, community relations, project management, and marketing services.

Additionally, Krista has experience in community relations and event management at LFUCG and Short's Travel Management. Krista started their career at the United States Equestrian Federation as a Travel & Events Manager.

Throughout their career, Krista has demonstrated a strong ability to lead marketing efforts, develop strategic plans, manage projects, and build relationships with stakeholders. Krista holds an MBA degree and has expertise in various areas such as sales enablement, brand management, customer engagement, and event management.

Krista Greathouse obtained their Bachelor of Science degree in Broadcast Journalism and Political Science from Murray State University. Krista attended the university from 1991 to 1994. Later, they pursued their Master of Business Administration (MBA) at Midway College, completing the program from 2012 to 2015. In addition to their degrees, Krista Greathouse holds a certification as a Certified Meeting Professional, obtained from MPI. No specific information about the month or year of obtaining the certification is provided.