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Fran S. Price has extensive experience in sales and marketing within the hospitality industry, currently serving as the Area Director of Sales and Marketing at Buffalo Lodging Associates, LLC since July 2017. Previous roles include Director of Sales and Marketing at Crowne Plaza® Hotels & Resorts and Regional Director of Sales and Marketing at both the Friendwell Group of Companies and RevMax, LLC. Additional experience spans various leadership positions at Prism Hotels & Resorts, Sheraton Hotels & Resorts, Island Hospitality Management, Wilshire Grand Hotel, Interstate Hotels & Resorts, and Prime Hospitality, showcasing a consistent record of driving sales performance and marketing strategies across multiple companies and brands since 2001.