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Carl Muszynski is an experienced digital business developer and consultant, currently freelancing with Musse Consulting since April 2023. With a proven track record at Tele2 as the Interim Head of Digital Analytics, Carl led an eight-member team focusing on conversion rate optimization, measurement, and analysis. Previous roles include Interim Growth Manager at Svenskfast.se, where responsibilities encompassed process setup for data-driven decision-making, leading growth team meetings, and managing A/B test strategies. Additionally, Carl co-founded ConversionHub and serves as an advisor and partner at bubbi.ai. Prior experience includes a CRO manager role at Conversionista!, and earlier positions at Brand Publishing and Spoon Publishing, emphasizing digital analysis and graphic design. Carl holds a degree in Digital Content Design from Medieinstitutet and a background from Stockholm University.