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Zoya Vasileva has a diverse work experience spanning multiple industries. Zoya began their career as a Marketing Coordinator at Sarantis Bulgaria, where they focused on developing B2C and B2B campaigns to increase revenue. Zoya then worked as a Sales Supervisor at New Europe Directories, where they were responsible for sales of advertising in both online and print directories. At Economedia, Zoya served as a Sales Executive, responsible for sales revenue for top-selling business-oriented editions. Zoya then joined Holiday Express/IHG as an Audit Manager, overseeing financial reports, payments, and audit control. Zoya later worked at bTV Media Group / Time Warner as a Digital Sales Executive, offering digital advertising and developing projects with rich media. Zoya then joined Delta Media Consulting as a Digital Director, before moving on to Delta Digital as their Digital Director. In their most recent role, Zoya served as the Head of Digital Department and Digital Sales at bTV Media Group EAD. Throughout their career, they have demonstrated expertise in sales, marketing, and digital media.

Zoya Vasileva pursued their education in a chronological manner. Zoya began their academic journey at the Universitet za nacionalno i svetovno stopanstvo, where they obtained a bachelor's degree in International Economic Relations from 2001 to 2006. Zoya then furthered their studies at the same institution, earning a Masters degree in Marketing from 2008 to 2009. Following this, Zoya attended Virginia Commonwealth University from 2010 to 2011, where they completed a Master of Business Administration (MBA) degree with a focus on Management. Subsequently, they enrolled at DePaul Driehaus College of Business in 2011, specializing in Management and earning another MBA degree in 2012.