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Brandy Rinehart is an experienced professional in digital merchandising and analytics, currently serving as the Director of Digital Merchandising at BSN SPORTS. Previous roles include Director of Merchandising Analytics at Peacock Alley and Digital eCommerce/Merchandising Director at The Container Store. Brandy also held positions at JCPenney as a Customer Experience Manager and at Neiman Marcus as an Online Merchandising Manager for Bergdorf Goodman, as well as Associate Online Merchandising Manager for Cusp.com and Vendor Sites. Brandy began a career in retail management as a Department Manager. A graduate of Louisiana Tech University, Brandy earned a Bachelor’s Degree in Marketing.