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Sarah Pingiori is an experienced marketing professional currently serving as the Marketing Manager for Global Key Accounts at BSI since December 2023. Previously, Sarah held several key positions at RICS from September 2016 to December 2023, including Global B2B Marketing Manager, where a new global B2B marketing function was established, and a highly-targeted ABM maturity model was developed. Other roles at RICS included Product Marketing Manager and Campaign Manager, focusing on go-to-market strategies and executing marketing campaigns for the Dispute Resolution Service portfolio. Prior experience includes positions at Lightsource Renewable Energy Limited, CNH Industrial, SF Cookery, and Van Cols Photographers Ltd., highlighting expertise in digital marketing, campaign planning, and customer journey development. Sarah holds a Certificate of Digital Marketing from The Institute of Direct and Digital Marketing, along with a Bachelor of Arts (B.A.) Hons in English & Communications from Anglia Ruskin University.