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Eleana Sfakianaki is an accomplished marketing professional with extensive experience in global marketing management, regulatory services, and campaign leadership across various industries. Currently serving as the MDR Global Marketing Manager at BSI since December 2021, Eleana develops integrated marketing strategies and collaborates with cross-functional teams to enhance lead generation and market penetration. Previous roles include Senior Marketing Executive at BSI, where responsibilities included leading communication strategies for sustainability initiatives, and Global ABM Manager at Cannes Lions International Festival of Creativity, achieving significant revenue growth through targeted marketing strategies. With a diverse background in digital marketing, event management, and media promotion from companies such as IDEAL HOLIDAYS UK and Sony Pictures Entertainment, Eleana also holds advanced degrees in Marketing Management and Digital Business Transformation, complemented by a strong educational foundation in Economics.