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Johan Baetens has extensive experience in retail and management, currently serving as Manager of Retail, Advertising & Commercial Services at Brussels Airport Company since September 2017, overseeing significant passenger and freight operations. Previously, Johan held the position of Managing Partner at Sleepy (Intres XP) from November 2011 to 2017, where a transformation into an omnichannel retailer was successfully executed. Prior to this role, Johan was General Manager at Sleepy (Intres XP) from 1995 to 2011, achieving notable sales growth during that period. Earlier career experiences include General Manager at Unimeubel (1993-1995), General Manager at Wilma Meubelen (1988-1993), and managerial positions at VF Corporation and 49R Jeans, highlighting a robust background in furniture and apparel industries.