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Larisa Mats serves as the Global Head of Enterprise Consumer Insights & Capability Lead at Brunswick Corporation, bringing extensive expertise in consumer insights and marketing strategy. Previously, Larisa held the position of Director of Consumer Insights & Analytics at Camelot Illinois and worked as a Market Insights & Analytics Manager at Hollister Incorporated. Additionally, Larisa contributed as an Internal Consultant specializing in Shopper Insights at Barilla Group. This extensive background in consumer insights positions Larisa as a key player in understanding and enhancing consumer behaviors and strategies.