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Larry Locken is a seasoned marketing professional with extensive experience in media and account management. Currently serving as a Senior Account Executive at Traffic Advertising since July 2016, Larry focuses on enhancing the media strategies of established automobile dealerships through traditional and digital channels. Concurrently, Larry holds a position as an Account Executive at Broadway Media. Previously, Larry was the President of WMBS Inc from 1995 to 2015, and briefly worked as an Account Executive at Miller Sports Properties in 2014. Larry also demonstrated leadership as the Senior Vice President at Chase Marketing Group from February 2003 to March 2010, supporting small and medium-sized businesses in optimizing their marketing efforts, which consistently resulted in notable profits. Larry earned a Bachelor's degree in Broadcast Marketing from Brigham Young University's Provo campus between 1980 and 1985.