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Bobby Grant Richardson is a seasoned Creative Brand Strategist and Marketing Evangelist, currently serving as a Master Brand Strategist and Interim CEO at BrandDifferent since February 2006. With extensive experience in branding and marketing, Bobby has worked with leading companies such as IBM, Paramount Pictures, and Apple Computer, where significant roles included managing teams for custom applications and establishing digital branding strategies. Bobby's expertise encompasses business consulting for small and medium enterprises after a successful tenure with Fortune 500 companies. Educational attainments include ongoing MBA studies at the Jack Welch Management Institute and various leadership and management programs through Disney.