Fiona Chui is a professional with experience in brand management and customer development. Fiona has worked at Britvic plc as an Assistant Brand Manager for Robinsons and Britvic Mixers & Juices, where Fiona led monthly brand tracking and performance reviews. In addition, Fiona was involved in developing social/digital strategies and collaborating with the shopper team for NPD and activation. Fiona also worked as a Customer Development Executive and Customer Insight Executive at New Look. Fiona holds a Bachelor's Degree in Psychology from the University of Essex and is currently pursuing an apprenticeship in Marketing at the School of Marketing (SoM).
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