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Sharon Madden is a seasoned events management professional with extensive experience in developing and executing event marketing strategies. Currently serving as a Senior Events Manager at British Business Bank since August 2021, Sharon is responsible for aligning event marketing with the Bank's strategic goals. Previously, Sharon held key positions at AECOM, including Head of Events EMEA and Events Manager EMEA, where responsibilities included defining event strategies, collaborating with senior leadership, and delivering numerous marketing events. Sharon's earlier roles include Events Executive at Clifford Chance LLP and Marketing Executive at Simmons & Simmons, where event planning and execution for various internal and external stakeholders were key responsibilities. Sharon holds a degree from the University of Nottingham.