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Sammy is the Chief Architect at BrightEdge. He is one of the leading experts in the design and implementation of software architectures for handling massive amounts of data. Prior to joining BrightEdge, he worked at Digg, where he built the search engine platform and introduced the popular concept of "query deserves freshness." Prior to Digg, he worked on large-scale enterprise management software for nine years at Hewlett-Packard.

Sammy holds a Master's degree in Computer Science from the University of Illinois at Urbana-Champaign.