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Rob Scheer started their work experience in 2008 as an Assistant to SVP, Publicity at Lionsgate. Rob then worked as a Publicist at Brigade Marketing, LLC from 2011 to 2014. In 2014, they joined Susan Norget Film Promotion as a Publicist. Rob returned to Brigade Marketing, LLC in 2015 and held the roles of Publicist and later Director, Publicity.

Rob Scheer attended Towson University from 2003 to 2008, where they pursued a Bachelor of Fine Arts degree in Electronic Media and Film (Theory and Criticism).