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Ian Wheal is the founder of Breedr, a social network for mums. Ian has also worked as a venture partner at APEX Ventures GmbH, and as a global strategy director at Adstream. Prior to that, they were a strategy consultant at Eden McCallum and the founder and director of Mainsheet Limited.

Ian Wheal completed their MBA at London Business School, where they studied business administration and management. Ian also holds a bachelor's degree in mechatronics, robotics, and automation engineering from the University of Melbourne, as well as a bachelor's degree in computer science from the same school.