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Nicole O'Keefe is an experienced product strategy professional currently serving as the Director of Product Strategy at BreakingT since January 2021. Prior to this role, Nicole worked as an Independent Consultant at NOK Consulting and held multiple positions at United Sports Brands, focusing on global strategy and brand management. Nicole's background includes significant roles at Under Armour as a Senior Product Line Manager and Product Line Manager in Footwear, as well as experience at TESSCO Technologies, Caleres, and NIKE. Nicole holds a Bachelor of Arts in Sport Management from the University of Michigan.