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Brad Ranche serves as the Market Sales Manager at OPENLANE since July 2024. Prior experience includes the role of President at Ranche Auto LLC from November 2022 to July 2024, where responsibilities involved acquiring late model inventory and liquidating aged inventory for new car dealerships. Ranche has also worked as an Auto Buyer at Scott Ski Motor Co. from October 2018 to October 2022, focusing on inventory management for dealership sales. Earlier positions include Used Car Director at LITHIA BMW/NISSAN/VW from December 2016 to June 2018 and Director of Operations at Brasher's Auto Auctions from April 2013 to April 2016, where Ranche played a pivotal role in promoting the online auction platform in the Portland and Seattle markets. Ranche’s extensive experience encompasses sales management, inventory acquisition, and market forecasting within the automotive industry.