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Priyanka Y. is a seasoned professional with extensive experience in e-commerce and digital optimization. Currently serving as the Digital Optimisation Manager at Bras N Things from 2023 to 2024, Priyanka previously held the role of Ecommerce Specialist for Consumer Electronics at Samsung Australia from March 2022 to June 2023. In this capacity, Priyanka developed and executed online business strategies, managed project deliveries, and provided expertise in web content management and SEO, focusing on enhancing customer experiences and driving sales growth. Prior roles include Category Manager at Collinson overseeing Velocity Frequent Flyer and Commbank Awards eShop, and positions at Tata CLiQ and Iksula, where Priyanka honed skills in e-commerce management and quality assurance. Priyanka holds a Bachelor of Science degree in Information Technology from the University of Mumbai.