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Vishakha Paul is a seasoned research analyst with extensive experience in market research and analysis. Currently serving as a Sr. Research Associate at Brandessence Market Research since April 2018, Vishakha has a strong background in understanding customer needs and market trends. Prior to this role, Vishakha worked as a Research Associate at Zion Market Researchâ„¢ from December 2016 to March 2018, where responsibilities included data collection, analysis, and the preparation of marketing reports. Academic credentials include an MBA with a focus on Marketing from Sinhgad Institute Of Management, a Master of Philosophy in Botany from Chaudhary Devi Lal University, and a Master of Science in Botany from Kurukshetra University.