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Rachel Serata has a diverse work experience in various roles. Rachel started working at A+E Networks in 2019 as a member of the Short Form Monetization Team, where they developed marketing strategies across platforms such as YouTube and curated content for the company's YouTube and Facebook channels. In 2020, they worked as a Social Media Manager at Townsquare Media, handling social media platforms and creating digital elements for promotional events. Later in 2020, they became a Social Media Coordinator at Newsert LLC, where they managed social media content and implemented strategies to increase brand awareness. In 2019, they were a Student Brand Ambassador for Modern Picnic, focusing on raising brand awareness and increasing sales through social media. In 2021, they joined A+E Networks again as a Sales Service Representative. Finally, in 2022, they started working as a Client Success Manager at Brand Innovators. Rachel has a strong background in social media management, marketing, and client success.

Rachel Serata attended Syracuse University from 2017 to 2021, where they pursued a Bachelor's degree in Information Technology. In 2020, they also briefly attended UNSW, although the degree name and field of study for this period are unknown.