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Serene Wellock is an experienced professional with a diverse background in operational leadership, account management, and marketing within the technology and retail sectors. Currently serving as the National Operations Lead at Brand Influence Group (BIG) since August 2019, Serene specializes in delivering experiential activations and managing a remote team of sales ambassadors to boost sales and community engagement across Australia. Previous roles include Marketing & Programs Lead for Cloud Service Providers at Microsoft, National Account Manager positions at TNS Distribution and Samsung Electronics, and various leadership roles at Vodafone Australia. Serene's educational background includes Diplomas in Business Marketing and Business (Human Resources) from TAFE NSW.