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João Félix da Costa has extensive work experience in various roles and positions. Most recently, they served as the Chief Executive Officer at Gigantic Digital Growth from May 2020. Prior to this, they were the Co-Founder of Born in 2011, SPIDER EVENTS in 2018, Mag Media in 2017, and Brand Fiction in 2005. João also co-founded Chase Training Academy in 2016, Jungle Shopper Marketing in 2015, and Printworks - Digital Printing in 2015, where they served until May 2022. Before their entrepreneurial ventures, they worked as a Marketing Analyst at Starzone in 2006 and as a Senior Project Manager at Brandia from 2002 to 2005.

João Félix da Costa attended Intercontinental Exchange in 2011, where they received an Advance Training for Executives degree in Emissions Market. From 1999 to 2010, they studied Business Administration at Universidade Nova de Lisboa, and from 2000 to 2005, they pursued Business Administration and Management at ISEG - Lisbon School of Economics & Management. In addition, João Félix da Costa obtained certifications in Semrush for Digital Agencies from Semrush in March 2021 and has completed the Inbound certification from HubSpot.