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Tim Vu is a seasoned marketing professional with extensive experience in demand generation and digital marketing. Currently serving as Senior Vice President of Demand Generation at Bonterra since January 2025, Tim has held significant leadership roles including Vice President of Digital Marketing at Zendesk and Vice President of Digital and Analytics at Papa Murphy's International. Tim's expertise includes building data-driven marketing teams, overseeing comprehensive marketing strategies across diverse digital channels, and enhancing campaign efficiency. With a solid foundation in marketing analytics and hands-on experience managing sizable marketing teams, Tim has demonstrated a consistent ability to optimize digital performance and achieve strategic objectives throughout a career that began in online advertising at CNET after earning a BS in Marketing and Advertising Management from Portland State University.