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Bastiaan Neurink is an experienced marketing professional with a focus on digital strategies and youth engagement. As the founder of SWYPR since February 2017, Bastiaan leads initiatives to connect brands with younger audiences. Current roles include serving as an interim marketing strategist at Bonhoeffer College and blogging for Frankwatching, the largest marketing platform in the Netherlands. Previous positions include project coordinator at Scholengroep Carmel Hengelo, senior advisor for digital marketing at ROC van Twente, and digital project manager at both Publ.sh and Green Orange digital marketing. Bastiaan has a strong background in social media marketing, having managed campaigns and strategies at DailyDialogues BV and Sandd. Academic qualifications include a Master’s degree in Communication Studies from the University of Twente and a Bachelor’s degree in Marketing and Commercial Economics from Windesheim.