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Betty Kesteloo

Director Events at Bohn Stafleu van Loghum

Betty Kesteloo has a diverse and extensive work experience spanning over several decades. Betty began their career as a consultant at HFS listbroking in 1989, followed by a role as a Direct Marketeer at Nederlands Studie Centrum from 1990 to 1994. Betty then moved on to Elsevier Congressen, where they held various managerial positions, including Marketing Manager, Manager Operations, and Manager Business Development from 1994 to 2009. Betty's next venture was Reed Business Information NL, where they served as Teamleider Events, Head of Eventmanagement, and Publisher Events, showcasing their expertise in knowledge transfer and creation. Betty later joined Springer Media as a Senior Uitgever Events, contributing from 2015 to 2017. Most recently, Betty has taken on the role of Director Events at Bohn Stafleu van Loghum (BSL) since 2017. Throughout their career, Betty has demonstrated their capabilities in people management and leading large teams.

Betty Kesteloo's education history includes several courses and programs spanning a wide range of subjects. In 1986, they attended Rotterdam University of Applied Sciences and studied economics until 1989. In 1989-1990, they pursued a customer-based marketing management program at the University of Groningen. In 2008, Betty attended Big Tree Innovators and completed a business development course with a focus on innovation and business development. In 2015-2016, they participated in a leadership development program at Nyenrode Business University. Most recently, from 2019 to 2020, they took a Complexity and Leadership Course at Comenius Leergangen. The degree names for all these educational experiences are not provided.

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