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Maria Virginia Lopez has extensive experience in marketing and brand management, with a strong focus on the wine and spirits industry. Maria Virginia has held key positions in companies such as Bodega Luigi Bosca, Diageo, SanCor CUL, and Grupo Arcor. Maria has a proven track record of driving brand awareness, implementing data-driven marketing strategies, and repositioning brands to achieve solid business growth. Maria Virginia holds a Master's degree in Business Administration and an MBA in Marketing from Universidad de Belgrano.