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Samantha Naidoo is an experienced professional with a diverse background in account management, category management, and marketing. Currently serving as Key Account Lead and Senior Category Manager at Bob Group since November 2002, Samantha also holds a position as Senior Category Manager at bidorbuy, focusing on the Jewellery & Watches, and Toys & Hobbies categories. With a strong foundation in marketing research and SEO coordination, responsibilities include researching trends and guiding copywriters. Previous roles involve client liaison in customer service and graphic design for advertising and communications, showcasing a broad skill set in both creative and analytical domains. Samantha Naidoo earned a Diploma in Advanced Graphic Design from Computer World Training Centre.