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Marketing and Analytics

About

The Marketing and Analytics team at Boats Group is responsible for developing and executing integrated marketing strategies that drive boat sales and enhance brand visibility across global markets. This team leverages data analytics to optimize advertising campaigns, refine customer targeting, and improve conversion rates. By coordinating digital marketing efforts, managing international paid marketing initiatives, and conducting market analysis, they ensure that Boats Group maintains its leadership position in the recreational marine industry while effectively reaching and engaging customers around the world.