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Lucy Kough is a seasoned Creative Director with a strong background in advertising and marketing. Lucy has experience working with various agencies such as BMF Australia, ARCHIBALD / WILLIAMS, and Ensemble Australia, where Lucy honed their skills in regional marketing, brand development, and content creation. Lucy's notable achievement includes winning and executing a campaign that reversed the road toll, saving 40 lives in 2018. With a Bachelor's Degree in Communication and Media Studies/Journalism, Lucy continues to impart their knowledge as an AWARD school tutor.