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Stefano Gennaioli has a background in international communication and development cooperation. Stefano has held various roles in product management, marketing, and sales within the cycling industry, including at BMC Switzerland and Cycling Sports Group. Stefano has experience in managing product portfolios, creating marketing strategies, and driving business growth through dealer relationships. Currently, Stefano is the Product Manager for the Gravel category at BMC Switzerland, focusing on product roadmap development and brand vision.